KaKao

- Created an organizational structure that can make decisions independently… Focus on Daum’s value as a search and content distribution platform

- Preparing a new user experience using AI technology… Will become a technologically advanced service

 

[May 4, 2023] Kakao (CEO Hong Euntaek) announced on May 4 that it will be establishing a Company in Company (CIC) for Daum, Kakao’s portal service on May 15.

 

Kakao has decided to operate the Daum Business Division as a CIC to focus on Daum’s value as a search and content distribution platform and see results in search and content distribution. The strategy is to build an organizational structure that is capable of making decisions quickly and independently, so that goals can be set exclusively for Daum and service competitiveness can be increased.

 

Daum CIC will take the leap forward by concentrating on its search, media, and community services. To keep up with the constantly changing trends, Daum will become a technologically advanced service that provides users with a new experience by releasing new services that use AI.

 

Hwang Yu-ji, the current head of the Daum Business Division, has been appointed as Daum CIC’s CEO. CEO-designate Hwang, who previously worked at NAVER and as head of Kakao’s Service Platform Division, has an abundance of knowledge and experience about platform business and service operation that will enable her to stably lead the Daum CIC.

 

Meanwhile, Kakao created the Commerce CIC in August 2022, reinforcing its position as a relational commerce platform. The goal of Kakao’s Commerce CIC is to accelerate  Kakao’s e-commerce business and establish a management and compensation system that meets the needs of an e-commerce business. [End]